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MERCHANTS INSURANCE GROUP
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Welcome to LPL Risk Management, Ltd.. This site is designed to help our current clients and prospective customers understand what is happening in the insurance industry. Feel free to browse this site for pricing information, and up to date breaking news on changes in the insurance market place. Leave us information for online business quotes with super fast turnaround times and accurate pricing. Contact us with questions about your current insurance or policies you may be looking to purchase, or just ask us the simple "What if a pipe burst in my house" type questions to which you will always get an honest down to earth answer.
Our MissionTo make certain our customers continue to feel that they can rely on us for all of their insurance and financial needs and advice, even if it means referring them to one of our associate competitors.
Company ProfileAt LPL Risk Management we dedicate ourselves to being insurance and financial market place specialists. We provide our consumers with viable options to save money on their personal and commercial insurance while offering "old fashion" service using state of the art technology for speed and reliability. We offer the truth in financial planning and because we work for you the consumer, NOT the insurance company or financial institution, we don't need to push you into a product line or a particular company. LPL Risk Management was founded as Paul Liotta Inc. back in 1971. Paul Liotta Sr. was tired of being restricted as a "captured" Nationwide agent and decided it was time he worked for YOU the consumer NOT the company. Now, as LPL Risk Mgt. we represent over 50 Insurance companies and have the ability to move your insurance policies from company to company as necessary. We are proud members of the Independent Insurance Agents Association of New York. Times change fast and so do insurance companies. What might be the best product for you today will probably be overpriced and not cover you properly tomorrow. It's our goal to provide all of our clients with the most up to date insurance products available. Our life long customers are a testament to our ongoing dedication of acquiring the best current prices and offering continued reliable service by licensed professionals.
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